Tag Archives: Cognitive Bias

The Tyranny of Measurement – Bad Targets

Cheating isn’t bad, targets are bad! You are probably cheating, somewhere in your life you are cheating. Some of this cheating is the good kind, and some isn’t. What’s interesting is it’s mostly driven by one thing. Targets. Bear with me, this does have relevance to Agile, eventually. Throughout all walks of life we’re beset […]